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Pop display fabrication budgeting

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Funny cartoon about pop display budgeting.Great idea! Now, what will it cost to fabricate our displays?

Knowing right away that an exciting pop display idea fits your budget can be a great help during project brainstorming sessions. Knowing that it doesn't, but that there's another display design idea that does, can be invaluable. The creative process moves forward confidently or regroups, if the numbers won't work, with little wasted effort.

Getting a handle on likely custom display costs early on in the project is the key -- you avoid the vast plans, half-vast budget problem.

If you'd like to make sure your display ideas are in line with your budget before your project gets too much momentum, contact us. If the answer is "probably not," chances are we'll have some reasonable alternatives for you to consider.

Photo of a bank lobby pedestal display stand.How we work - To preserve the confidentiality of your pop display project during its brainstorming stages, we estimate production costs and lead times in house as we explore display design alternatives with you. The fact that you're even considering a pop display is never inadvertently revealed to the marketplace or your competitors as a result of "how much would this design cost to produce?" dialogs with potential fabricators.

Once the design is in tight focus, we gather formal cost and lead time estimates from potential fabricators for whatever prototyping, test market runs, and volume production runs you've asked us to consider, again without revealing your identity.

This information is consolidated into a polished costs-and-lead-times document provided to you with the pop display's final design package. The design materials are provided separately so they can be shown to interested third parties (like key retailers) for feedback without exposing the numbers.

These two deliverables -- the display design package and the memo outlining the design's likely production costs and lead times -- provide you with a complete package of information from which an informed decision about proceeding with your project can be made. You'll know in advance what your pop display will look like, how long it will take to make, and that it fits the budget.

If you'd like professional help designing a successful pop display -- one that pleases everyone, enhances your sales, and fits your budget too -- contact us. Discussions are strictly confidential and without obligation.

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Griffin Chase Oliver, Inc. Point of Purchase Displays (POP Displays) Producers • 949.495.1144 (PST)
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